Mayer began his outdoor industry career in 1993 on the NRA Technical Staff where he became American Rifleman magazine first Shooting Editor. Mayer left NRA and entered the business end of publishing in 2003 as Advertising Account Executive for Safari Club International SAFARI Magazine and Safari Times newspaper. In 2006, Mayer was named Publisher of Shooting Times magazine where he was also tasked with launching and leading Personal Defense TV, the first television show of its kind.
In 2008, Mayer returned to the editorial side of publishing, this time in the digital field, as Editorial Director for Guns & Ammo, Shooting Times, Handguns and Rifleshooter online magazines. After a brief stint in 2011 as the Digital Media Director for an ABC TV affiliate, Mayer returned to the outdoors industry and Safari Club International where he is currently Assistant Publisher and Multi-Media Communications Editor.